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The Issue

Since 1970, there are 3 billion fewer birds worldwide. The second leading human-related cause of this loss is a result of reflective and transparent glass collisions.

In North America alone, an estimated 1 billion birds are lost annually due to this serious conservation issue.

Birds do not perceive glass; they often mistake it for surrounding habitat reflected on the exterior window surface or attempt to fly through glass barriers to reach habitat that can be seen on the other side.

City Legislation
Reflective Glass

The Solution

With nearly two-thirds of North American birds at risk of extinction, we have a responsibility to protect our feathered friends.

Our markers are highly effective in making glass visible to birds without compromising a building's aesthetics. Unlike film coverings, our markers cover less than 8% of the total glass area.

Since 2006 we have installed over 7M sq. ft. of product worldwide with a durability and longevity of 15+ years.

Building Standards

Design Options for

Retrofits & New Builds

Our experience working with architects, general contractors, building management groups, and glazing companies mean that we understand the process from beginning to end.

Therefore, we design with organization top of mind, whether installing on-site or applying at production facilities before site delivery. Feather Friendly® has a wide variety of mitigation options available with endless capabilities for patterns and finishes.

Contact Us
Custom Solution Picture

The Path to Bird-Safe Design & Architecture–Webinar with GBES

Request a sample Kit

  • Pattern samples on clear acetate
  • Project case studies
  • Extensive product information

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Gallery

McCormick Place
Rocket Mortgage Field House
Royal Bank Plaza
Bird Safe Philly
Lowa Ecological Services
McCormick Place
Peterborough Public Library
Royal Bank Plaza

Testimonials

"Four of my windows treated so far, with the Pro version. Two more to go. One gets used to the dots that are only really visible from the inside in certain light conditions. Lost too many birds and hawks since moving into those house three years ago. I think the dots look quite cool."

Michael M.

"The results are almost miraculous."

David Willard

"To anyone who is thinking about it but hesitating- the markers are incredibly effective. Save yourself the heartbreak of finding birds killed by window strikes on your deck etc. I would, in retrospect, never get glass panelled decking again however installing the markers does seem to make glass visible to birds"

Mary J.

Make Your Glass Safer
& Smarter


Remove all the guesswork!

Our team is available for free consultation to help
you chose the right solution for your project.


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